Mel Gibson’s Apocalypto debuted as the number one movie this weekend, grossing $15 million at the box office. Impressive considering this is not your typical holiday movie, and it’s not your typical blockbuster movie either. After all, Apocalypto has an obscure storyline, it is incredibly violent, has no famous actors, and is entirely in Mayan dialect with English subtitles. Wow! Movie goers must really be in search of something authentic this holiday season.